PEr FYI

April 3, 2020

Aurum Theatre, Johor Bahru…Public Rip-Off No. 1.

Let’s cut to the chase. Aurum’s an experience you’ll never remember, but  one which your bank balance won’t forget. It is not just eye-poppingly expensive, it’s overpriced.

As ever, the money could be justified if it was all “praise be” and “hallelujah”, but at an asphyxiating MYR150 per ticket (yes, you read that right), this feels like a consolation prize and like daylight robbery. The food was uninspiring, the taste was average and certainly not exquisite or wow. Don’t get me wrong, the cinema quality, comfort and product were good, but nothing near what I would expect from one what reviewer described, “Is this a cinema or a hotel?” Sadly, it just wasn’t that impressive and we went away thinking we had spent far too much money for the experience

There is the unshakable sense that I’ve been scammed. This is the true truth as I say it as it is…

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February 4, 2017

4DX Theatre, Paragon Cineplex, Bangkok…the next generation in movie watching

4DX theaters come with the technology providing environmental effects synced with the movie. Imagine seeing a movie in 3D (glasses and all) but with added physical sensations like wind, rain, and a moving seat.

I tested the technology for the first time through Disney’s new release, “Rogue One: A Star Wars Story.” I have to admit that at times watching the audience seems more compelling than the movie I was viewing. Perhaps, thankfully too, I could not detect any smells during the movie. I am not sure whether a malfunctioning system, a programming error or my sinus allergies were to blame. Whenever someone was firing bullets, compressed air was fired at my head. The flashing lights on the side of the auditorium that were supposed to represent lightning and timid sprays of water whenever the action got near bodies of liquid. Whenever punches are thrown, your chair pokes you in the back, like an airport massage lounger gone berserk

The short of it? 4DX is unlike anything I’ve felt in a movie theater before, and it was just cool enough that I would recommended splurging on a great movie. However, movie selection is key. This is the true truth as I say it as it is…

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